Copywriting Information

Copywriting Information Site Map

11 Things You MUST Know Before Hiring a Copywriter!
Kick-Start Your Juices
Can Honest Copywriting Succeed?
3 Reasons why Content is Still King
Fill Your Readers with Confidence
The Write Way To Grow Your Business
Step One for Copywriters: Understand WHAT to Say
Welcome Informed Criticism of Your Work
Dont Be Satisfied With Your First Draft
Four Things Every Web Site Headline Must Do
3 Ways to Increase Conversion Rates
How to Write Profitable Ads
10 Keys to Copy That Sells!
Help, Help, Help, Sell
Writing Online In Two Syllables or Less
Grammatical Mistakes DONT Sell
Some Copy Tips From An Old Hand
Ten Eye Popping, Jaw Dropping Ad Copy Secrets
The Power of Saying You Can
3 Steps to Great Copy
Tomorrow's Clichés Today
Its the Headline, Stupid! - Writing Powerful Headlines
7 Formulas for Articles That GET READ!
13 Steps to a Slippery Slope Online Sales Letter
Copywriting Secrets Of Indias Mystics
How To Write An Effective Ad
Sticky Homepage Copy in 30 Seconds
Ad Copy - Your 12 Point Inspection!
Give Me $1 And Ill Have A Powerful Marketing Weapon
Top 8 Techniques - Secrets - Create Ad Copy For Your Business To Sky Rocket
Want to Make More Money as a Freelance Writer? Here are 10 Reasons To Consider Copywriting
Top 7 Things To Do Before You Hire A Copywriter
Memorable Sales Copy -- How to Write it
No-Holds-Barred Conversation with Dan Lok - Part 1
Freelance Writers: Double Your Income
Three Tips For Magnetizing Your Copy
Are Long Copy Salesletters Scams?
Prevent Procrastination With Positive Pressure
Its Not What You Say But How You Say It
The Biggest Mistake Copywriters Make
How to Write Carrot-Wielding Copy!
Headlines That Pull, Persuade and Propel!
Want a Sticky Site That Sells? Forget Content!
Boost Your Conversion Rate In Three Steps
Be Contagious... Spread The Word!
Traffics Nice... But Whos Driving?
How Writing Radio Can Help You Become a Better Writer
How To Write Powerful Headlines
Power Words And Phrases
Power Keys To Writing Power-Packed Marketing Copy
Can 97% of Netpreneurs be Wrong?
Advice for Copywriters: How to Win the Freelance Bidding War
11 Reasons Not to Hire a Freelance Copywriter (and Why Theyre All Poor Excuses)
Writing Copy for Voiceovers
Revealed: The $12,500 Copywriting Formula
Online Promotion Beats Traditional Ten-One
Web Copy - How Much is Enough?
How to Make the Most of Your Website Copywriter
Tech-writers: A Necessary Evil
10 Tips for Tech-Writers
Working on the Internet: Role of Proofreading and Copy editing OnLine
How to Write Ad Copy that Sells
Writing Suitable Copy for the Press
How To Personalize Your Headlines For Increased Profits!
Top 10 Ways For Copywriters To Overcome Writers Block
16 Golden Rules of Master Copywriting
Five Sections of Your Copy Guaranteed To Get Read
5 Ways to Instantly Improve Your Copy
Deciding What Voice to Use in Copy
Website Promotion: 10 Secret Motivational Triggers That Make People Buy
Website Advertising: 10 Tactics To Make Your Ad Copy More Impactful
How to Negotiate Rates with a Freelance Copywriting Expert
When Panic Attacks Writers
The Number One Copywriting Technique That Makes Your Prospects Read Every Word You Write
Does Your Copy Look Fake To the Search Engines?
How To Write Direct Mail That Really, Really Works!
10 Things You Should Expect From Your Website Copywriter
Engage Your Customer - Write About Benefits
Writing Benefit-Driven Web Copy - 4 Steps to More Sales
10 Tips for Aspiring Freelance Copywriters
The Formulas Freelance Copywriters Employ When Creating Web Content
The Lost Art Of Fundamental Copywriting
Kick-Starting Body Copy
"Super Adjectives" Boost the Power of Your Copy
Your USP is Useless
Progressive Headlines Guide Customers To Buy
How to Write Adverts that Forces People to Respond
3 Steps To Better Sales Copywriting
Calls-To-Action: Making Them Fit Makes All the Difference
10 Eye Popping, Jaw Dropping Ad Copy Secrets
The Five Rules Of Influential Web Writing
Copywriting and Your Five Senses
Copywriting Makeover: Making An Emotional Connection - Part 2 of 2
Copywriting Makeover: Making An Emotional Connection - Part 1 of 2
Top 3 Rules for Writing Effective Copy
Keeping It Real: The Only Copywriting Trick That Works
Segmenting Your Target Audience Through Your Copywriting
Five Keys To Leaner and Meaner Copywriting
Better Copy: The Interview is the Key
Organizing Your Data to Write Better Copy
Cleaning Up Your Copy
Finding Your Clients Business Problem Leads to Better Copy
9 Tips for Great Design of Your Marketing Materials
Are You Asking the Right Questions in Your Copy?
Why You Should Write To Inform And Not To Sell
Art Of Writing Profitable Classified Ads
Writing Tips for Your Website
Hey, Client, This Is Me! Sell With Your Writing Voice
Designing for a Non-English Audience
On Copying and Stealing Designs
10 Tips for Writing Web Copy
Headline Writing Can Lead To Fortunes: Here Are The Basics Of Writing Headlines
7 Big Ticket Copywriting Secrets I Learned from Ted Nicholas
A Writers Secrets
How To Be Creative
The Truth About Negative Commands (Dont Read This!)
Increase Freelance Sales With an Online Resume!
How to Start and Sustain a Career as a Freelance Writer
How To Write Headlines That Get Attention
Are You Losing Customers Because of Typos?
Business Writing: When Not To Be Professional
10 Things You Should Expect From Your IT Copywriter
Professional Writing: Six Great Reasons to Hire a Writer
Writing Effective Sales Copy
Some Important Tips On Proposals And Price
Dissolving Buyer Scepticisim ... A Lesson In Copywriting
Making Your Purpose Your Business Step #4 - Organizing & Developing Online Content
A Quick Free n Easy Content Writing Course
Is Your Web Copy Plain Talk?
Real Estate Professionals Need You to Write for Them!
Its Time To Start That Swipe File
Hooks, Lines & Sinkers
Impulse Writing for Better Ad Headings
Can Anyone Succeed as a Freelance Copywriter?
Buy My Book for $27 and Ill Give You Bonuses Worth a Gazillion Dollars!
Killer Ad Copy
10 Tips for Writing Effective Web Copy
3 Tips For Writing Content That Will Make You Sales
How To Test The Body Of Your Sales Copy For Weaknesses
Content is King
Boost Your B to B Marketing Copy: 3 Major Copywriting Blunders and How to Correct Them
Three Steps To Pump Up The Drama In Your Copy
A Free Lesson On How To Easily Write Ads That Are Guaranteed To Make You Money
Pulling Sales with Your Ad Copy
How Ghost Writing Articles And Booklets Can Earn You Big Money!
Writing For Sex Markets
Sowing the Seeds of Opportunity: How to Multiply Your Freelance (Writing) Work
Working With a Freelance Editor
Advice From Successful Freelancers: Starting & Maintaining A Freelancer Career
Super Verbs Really Move Your Copy
42 Deadly Ad Copy Sins That Ive Made
Freelance Copywriting Advice #1: Take the Scary Jobs
Copywriting FAQs
3 Keys to Better Online Copywriting
Sell Anything To Anyone On The Internet With Hypnotic Writing
Should You Use Testimonials When You Create A Web Site?
Magic Words That Sell and What Words to Avoid
Writing Great Website Sales Copy
How To Really Connect With Your Customer In Your Copywriting
What a Ghostwriter Can Do for You
SEO Copywriting: 7 Tips
Copywriting Makeover: Search Engine-Friendly Can Also Mean Visitor-Friendly
To Start Making Cash from Your Online Writing, You Must Draw Blood First
How You Can Proofread Your Own Work
Getting Over Copy Shock
Promote Your Business and Get Paid for Doing It!
Why Is FREE The Most Powerful Marketing Word You Can Use?
Creative Copywriting?
Subtle Emotion - The Key To Copy That Works
So Youve Decided to Hire a Freelance Copywriter - A Guide to the Collaboration Process
3 Copywriting Tips - How To Edit For Mass Appeal!
Freelance Writing As A Career
Copywriting: Secrets of a Freelancer
How To Become Qualified As A Proofreader
Its Time To Start That Swipe File
How To Get Started With A Career In Copywriting
How To Make A Career Out Of Copyediting And Proofreading
Copywriter Rates, Getting The Facts Beforehand
A Copywriters Rant: Either You Get it, Or You Dont
How Not to Write a Press Release
Freelance Copywriters on the Internet: How to Tell the Difference Between Heaven-sent and Hack
Freelancers Can Jump-Start Your Publicity Initiative
3 Tips For Writing Better Headlines
19 Secrets to Making Your Ad Copy More Effective
Accelerate Your Freelance Copywriting Master Business Plan!
Bullshit Avoid the use of the word Bullshit
Professional Copywriting Services - How to Provide Your Own
5 Rules for Effective Written Sales Communications
8 Reasons to Outsource Your Copywriting
7 Easy Tips on How to Improve Your Sales Letter Instantly
Knowing Copywriting Basics - How To Get Ahead In Your Copy Writing Business
Copywriting Businesses - How You Can Get Started
How To Find A Copywriting School
How To Find Editing Services Online
How You Can Become A Freelance Business Plan Writer
Freelance Business Writers - How To Get The Best From Your Writer
How To Write Headlines That Grab Your Prospects Attention
The Lead: Sinking The Hook Into Your Prospect
Web Writing - Dont Lose Your Visitors Attention!
Touching the Prospect's Emotions in Your Sales Letter
12 Copywriting Tips to Make Your Advertising More Profitable
How You Can Find Freelance Children's Writing Positions That Will Last
Internet Marketing 102: Copy What Works
A Little-Known Secret To Writing Sales Copy, For Serious Copywriters Only!
Copywriting 101: Exclamation Point, Friend or Foe?
Be That Copywriter Everyone Wants to Work With
Copywriting: Drafting Rules for Professionals
Six Reasons You Don't Need a Technical Writer (and Why They're Dead Wrong!)
How You Can Find Freelance Copy Editing Jobs
Can You Become a Freelance Copywriter in Los Angeles?
Making a Living as a Copywriter; Freelancing Versus Agency
Getting Paid for Your Articles
Are You Making These Press Release Mistakes?
Quotations as Expressions in Life
Long Copy vs. Short Copy? If You're Still Debating This, You're Missing The Point!
How To Ethically Use A Swipe File For Your Ad Copy
Is Freelance Hiring Right For You?
How to Write a Sizzling Sales Letter, Part 1
Yale University Researchers Reveal The 12 Most Powerful Words In The Human Language...
Health and Fitness: A Huge Industry in Need of Writers
Copywriting for the Web: Do You Have What It Takes?
The Secret to Web Copywriting Gurudom
How Your $2-an-Article Ghostwriter is Like a Cheap Pair of Pants
How to Write a Direct Mail Fundraising Letter (Four Tips for Fund Raising Success)
Your Article Headlines will Make or Break Your Business
5 Deadly Copywriting Mistakes That Kill Sales
11 Ways to Get an Editors Attention
8 Tips for Writing Headlines that Grab Attention (and Keep Prospects Reading!)
Why Your Advertising Copy is not the Most Important Part of Your Ad
The Second Most Important Element of Your Ad... after the Headline
Write Hard-Hitting Headlines With Magic Words That Sell
Write Benefits in Your Headlines to Deliver the Dream!
How to Build Benefits from Features Fast and Easy with the Solution Approach
Do You Make These 5 Mistakes When Writing Sales Copy?
Beyond Once Upon a Time: Fairy Tales arent the Only Thing Needing Catchy Openings
Killer Business Headline Templates - So How Do You Write Killer Headlines in Minutes? You Cheat!
Why Copywriting Is The Secret To Your Online Success
Discover Your Creativity
Is Your Content Provider Selling You Ripped Content?
Writing for People and Search Engines
Stop Chasing Away Customers! Bad Copy is Your Worst Enemy
How to Hold Peoples Interest throughout those Long Copy Sales Letters
Long Copy versus Short Copy
What A Ghostwriter Needs To Do To Earn Top Dollar
7 Steps You MUST Take Before Writing a Word of Copy!
Copywriting Goldmine: One of 20 Insider Secrets to Great Copywriting
Hook Your Direct Mail Sales Letter Readers With Good Transition Sentences
The Secret to Drilling Down Deep in Your Target Market
How to Get Instant Attention
Copywriting Tricks: Nailing the Voice
How To Take Your Freelance Writing Chances
Custom Writing Services: Market Overview
How To Become A Freelance Copywriter In New York
Five Tips for Writing Eyeball-Grabbing Headlines
Copywriting for Astrology, Numerology, Tarot, and the Mystic Audience
How To Find Freelance Copywriting Jobs
How To Find Freelance Jobs - Writing About Food
Lapsed Donors: How to Write a Fundraising Letter That Wins Them Back
Direct Mail Sales Letters Flow Better With Subheads
Steps to a Writing an Effective Press Releases
Freelance Technical Writers - How Much Are You Worth?
How to Write for a Paper or Magazine
Copyright, Copyrighting, and Online Copyright Abuse - Save Yourself the Headache by Reading This!
Fundraising Letters: Where To Find Creative Ideas For Your Appeals
Copywriting: Engage Prospects By Involving Their Senses
Four Simple Steps to Improve Your Sales Copy
Who is Your Customer?
Dont Forget The Copywriting
5 Critical Mistakes Most Freelance Copywriters Make
How Cliffhanger Paragraphs Capture Readers
Copywriter Trick Unveiled: How to Write Better Copy Faster
More Insider Secrets to Great Copywriting - Judging Your Target Market
Common Mistakes That Can Kill Your Web Copy
Ghostwriting: Your Questions Answered
How to Develop a Killer News Hook
What Is Persuasive Copywriting And How Can It Help Your Business?
Cause and Effect
Crank Out More Articles More Often With An Article Swipe File
Five Steps To Online Copywriting Success
7 Powerful Sales Copy Writing Techniques!
7 Essential Tips for Reviewing and Approving Copy
A Copywriting Lesson from Dr. Seuss
The One Word Every Prospect Craves
Sales Headline Copywriting - Two Quick Steps to Success


MORE RESOURCES:
8 Tips for Copy That Drives Leads  The Advocate

Most companies in one survey undervalued *content* as a lead-generating tool. Here's how to make the most of your *content*. Thomas Smale. Published 2:23 pm ...


The pun-loving computer programs that write adverts  BBC News

AI-powered advertising copywriters are coming, but can they be taught to be as inventive as humans?


Best Copywriters in Sydney  Best in Australia

Sydney's top rated Copywriters. List of the best Copywriters in Sydney which offer blog, SEO, businesses, email, brochure copywriting.


'Copywriting is the most undervalued aspect of marketplace selling:' Tony Preedy of Fruugo  Tamebay

"The most undervalued aspect of selling on a marketplace is copywriting:" says Tony Preedy of Fruugo as he points to its relevance.


7 need-to-know copywriting tips for start-ups | Start-Ups  Speciality Food

If you are a start-up, entrepreneur or small business, you already know how powerful effective copywriting can be. Here are seven simple, tried-and-tested ...


So You Want to be an Email Marketing Expert? 5 Steps to Becoming One  G2 Crowd

Ready to take the next step in your email marketing career and become an email marketing expert? These five steps will help you get there.


Senior Creative/Marketing Copywriter - Duo Security  Built In Austin

Duo Security is hiring for a Senior Creative/Marketing Copywriter in Austin. Find more details about the job and how to apply at Built In Austin.


Senior Copywriter - Home Chef  Built In Chicago

Develop innovative solutions to creative challenges; Discover ways to communicate unique messages; Plan *content* strategy for new products and concepts.


Bristol copywriting agency Rin Hamburgh & Co named Employer of the Month  Bristol Post

Everyone should have a job they love and the company gives people that opportunity”


Digital Copywriter - Health job, Cape Town, Observatory, Black River Park  Bizcommunity.com

John Brown Media is part of a leading global *content* marketing agency with offices in Cape Town, Johannesburg, London, Boston, Madrid, Dubai, Helsinki and ...


Mid-Level Digital/Social Media Copywriter job, Johannesburg, Northern Suburbs  Bizcommunity.com

An international agency, servicing a well-loved global brand, has a vacancy for a Mid-level Digital/Social Media Copywriter. The right person for this role: Is a ...


An Hour of Advertising with star copywriter Vikki Ross  More About Advertising

By Matt Williams An Hour of Advertising is a series of long-form interviews with people in the industry I most admire. We have a drink, chat about the past,


Master the Art of Copywriting for Less Than $11  Entrepreneur

Discover what it takes to craft copy that sells over the course of this seven-hour training.


UX Writer job, Cape Town  Bizcommunity.com

Billions of people in emerging markets are coming online for the first time, most of them via mobile phones.


Digital Copywriter job, Stellenbosch  Bizcommunity.com

Do you love travel and working on exciting places all over Africa? Our client is a small digital marketing agency (three full-time members and three part-time) ...


Mid-Level Digital Copywriter  Pedestrian TV

Avion Communications is a boutique communications agency that offers web *content* strategy and copywriting services that are driven by marketing and sales.


Before You Apply To Another Job, Try This  Forbes

If scrolling through Indeed and having underwhelming conversations with your network are your only job search strategies, you're doing yourself a disservice.


Launch a Lucrative Career in Copywriting for Less Than $20  Entrepreneur

In 2008, a Nielson Norman Group study found that during the average person's visit to any given web page, they only have time to read 28 percent of its *content*.


How to perfect your digital copywriting  The Next Web

Does anyone actually know what it means to be a copywriter in the digital age? Each and every day, a wave of ecommerce shoppers, avid article readers, and ...


Bilingual Copywriter job with Creative Circle | 396634  mediabistro.com

Bilingual Copywriter in Washington , Experienced (Non-Manager), Operations, Marketing & Communications with Creative Circle. Apply Today.


9 Free Copywriting Podcasts for Ecommerce Merchants  Practical Ecommerce

Copywriting podcasts can provide practical tips and techniques to ecommerce merchants who generate their own *content*. Here is a list of free copywriting.


Community briefs: Historical group hosts speaker | Local News  Waterloo Cedar Falls Courier

WATERLOO — Dolly Fortier will speak at the Cedar Valley Historical Society meeting at 7 p.m. Tuesday at the Grout Museum of History and Science, 503 South ...


More Data Exposed: Instagram Influencers & Google G-Suite Users  Credit Union Times

An expert issues a warning “Time is up – companies need to be proactively protecting their attack surface...


Top Spot of the Week: Megaforce Directs "Crocodile Inside" For Lacoste, BETC Paris  SHOOT Online

This brand film for Lacoste out of agency BETC Paris features a couple whose relationship has hit a rough patch. They are arguing and on the verge of b.


ACD + Senior Copywriters - Downtown! job with Creative Circle | 396016  mediabistro.com

Position: ACD + Senior Copywriters - Downtown! Location: City of Chicago Status: Freelance Estimated Duration: 3 months; 40hrs/wk. Starts: Next Week


How AI is Transforming Copywriting  CMSWire

Creating high-quality *content*, at scale, is a challenge that almost every organization faces. Larger budgets can help, but as the need for *content* grows, and as ...


8 Essential Things to Consider Before You Sell Your Business  Inc.

For many entrepreneurs, there will come a time when it makes sense to consider selling their business. Whether you're approaching retirement or simply ready ...


From Salon Marketplace: Learn how to become an effective copywriter  Salon

The Copywriting Mastery Bundle teaches you how to launch a career as a freelancer and publish your own stories.


10 Copywriting Mistakes That Will Hurt Your Marketing Efforts  Forbes

*Content* that contains typos or bores the reader won't further your marketing efforts.


The art of the greatest spectacle in racing  WTHR

The countdown is on and the Indianapolis 500 is just days away.


Young Gun: MercerBell senior copywriter Sophia East  AdNews

Sophia East wanted to be a vet but after some work experience turned her attention to media where she went from scheduling ads to writing them.


Jigsaw Pictures is all set to launch their first web series Thinkistan  India Education Diary

Mumbai: Independent film production company, Jigsaw Pictures launches an away-from-the-clutter, a corporate web drama Thinkistan set in the world of Indian ...


Tools Of The Copywriting Trade: 15 Ways To Increase Sales With Words  Forbes

Regardless of product or industry, a company's brand is expressed through the copy the public sees. Copy takes on many forms -- ranging from personal to ...


Viral Launch Hires Veteran Marketer to be New Senior Vice President  Yahoo Finance

Indianapolis-based Viral Launch has hired a veteran marketer to be its new Senior Vice President of Marketing. Blake Rodgers started his new role on May 20.


Creative Digital Copywriter  Pedestrian TV

About Eva: Founded in 2017, Eva has grown to be one of the top players in the e-commerce bedding space. Eva disrupted the billion-dollar industry with three ...


6 ways to use copywriting to build your personal brand  Ladders

Website copywriting is one of the seven pillars of your personal brand as an entrepreneur since brand clarity is where it all starts .


Mid-Senior Digital Copywriter job, Johannesburg, Northern Suburbs  Bizcommunity.com

A fintech consultancy is looking for a Mid to Senior Digital Copywriter to outsource to a large financial institution.


How to Use Your Copywriting Skills to Write That Novel You've Been Putting Off  Adweek

In the Mad Men era, every copywriter had a novel in the drawer. Don DeLillo, Joseph Heller, Dorothy Sayers all famously started out writing for ad agencies.


So You Want to Be a Copywriter at an Ad Agency. Now What?  Adweek

People have pulled some pretty outrageous stunts over the years to land copywriting jobs at prestigious ad agencies. These jobs can be highly competitive, but ...


AI copywriting: An overview  Econsultancy

Is copywriting an inherently human skill, or can it be replicated by machines? A look at the state of automated copywriting, its results, and its potential.


Midweight Copywriter/Art Director Team job, Johannesburg, Sandhurst  Bizcommunity.com

Conceptualise and execute high quality creative solutions based on strategy for a client within an allocated time and budgetUnderstand client strategies, ...


What is Direct Response Copywriting? 4 Key Elements  G2 Crowd

Direct response copywriting can help your email campaigns elicit immediate responses from your subscribers. Here are four key elements of direct response ...


How Wowcher used AI copywriting to reduce Facebook ad CPL by 31%  Econsultancy

In 2015, Econsultancy profiled a startup called Phrasee, the brainchild of regular Econsultancy blog contributor Parry Malm, that uses advanced machine ...


The role of empathy in digital copywriting Marketing News  Media Update

The importance of tapping into one's emotions in order to better empathise with your target audience is important now, more than ever, due to the rise of digital ...


Email Copywriting 101: A Helpful Guide  Business 2 Community

You know email marketing is an effective way to connect and communicate with your existing and potential customers — but how do you maximize it? Writing an ...


Efficiency v effectiveness  CampaignLive

When I left art school, I went for a lot of interviews up and down Madison Avenue. The new, hot young agencies were all following Bill Bernbach's model, putting ...


I would like to work more in the web space: Shravan Reddy  IWMBuzz

Krishnadasi fame Shravan Reddy is all set to debut on the web space with MX player next original web series 'Thinkistan – Idea Jiska, India Uska'. Set in the ...


4 Tips For Writing Better Email Marketing Copy  Business.com

You can't just email your audience and ask them to buy your products or services. You have to write your messages in a way that grabs their attention.


How to become a: copywriter  Design Week

As part of our series looking at alternative jobs in design studios, we speak to Sam Pollen, head of digital writing at Reed Words, about how he got to where he is ...


How To Make Bank With This One Online Skill  Forbes

This one skill can make you six figures with nothing more than a laptop and some hard work.


How designers and copywriters can work together better  Digital Arts Online

The creative director of Reed Words reminds us why successful branding relies on great copywriting as much as visuals.


How To Optimize Copywriting For Voice Search  Forbes

Question-based *content* can help you cater to an audience that is looking for solutions to a specific problem.


Want Better-Performing Content? Follow These Copywriting Tips  Forbes

It's been said ad nauseam that "*content* is king." *Content* also happens to be the key to better customer engagement. If you want your company to connect with its ...


Smartmile parcel machines arrive in Lidl stores in Finland  Parcel and Postal Technology International

Smartmile has installed its parcel machines at Lidl stores in Tampere and Espoo, Finland. The machines are open to everyone and parcels are delivered by ...


Learn the secrets of good copywriting for just $11  The Next Web

If you often wish you could turn your enjoyable side hustle into a sustaining real life career, study up on the story of David Feldman. A thriving financial analyst, ...


Families Who Bought Women’s World Cup Tickets Outraged to Find Their Seats Might Not Be Together  Wall Street Journal

FIFA, soccer's often-criticized governing body, gave fans another reason to grumble this week: seat assignments for the Women's World Cup that in some cases ...


303 MullenLowe names Zach Goldberg and Craig Merrett as art director and copywriter  mUmBRELLA*

303 MullenLowe has appointed Zac Goldberg as art director and Craig Merrett as copywriter, in a move to grow the agency's creative team. The pair are both.


6 Copywriting Mistakes That Are Killing Your Landing Pages  Inc.

Are you struggling converting your website visitors to paying customers? Your copywriting may very well be to blame. Here's how to fix it.


Alibaba Debuts 'AI Copywriter'  Alizila

Alibaba's digital marketing arm Alimama has unveiled an artificial intelligence-powered copywriting tool. Tapping the huge pool of *content* on Alibaba's ...


What is a copywriter today – brand builder, click maximiser, data interpreter or just a tweet machine?  Mumbrella Asia

Writing copy that is optimised for a ragbag of different media and a variety of different purposes can become antithetical to the idea of a single, simple brand ...


AI-powered copywriting for Facebook has arrived  The Drum

A revolutionary AI tool from Phrasee is shaking up the world of global advertising.


7 Mindset Hacks for Copywriting Success  Business 2 Community

“Father of online marketing” Mark Joyner knows a thing or two about stress. During his time as a CIA agent spying on North Korea, he had to be aware of his ...


Building an Ecommerce Business, Part 4: Copywriting Matters  Practical Ecommerce

Good copy sells. Generic imagery and descriptions might cause shoppers to move on without giving your product a second thought. Spicing up your copy — for ...


How to drive conversions with on-brand SEO copywriting  Search Engine Land

One aspect of *content* writing that is rarely mentioned is writing on-brand *content* that is both SEO-friendly and appeals to your target audience. Form that perfect ...


Copywriters' unfinished novels get turned into a real book to benefit ad students  CampaignLive

Book is made up of first chapters of unfinished stories written by creatives.


Over Easy: For Don Draper (he was fictional, but no one is perfect)  The Forecaster

Draper flicks his Zippo lighter to life with a little flair of his thumb, enabling him to open and spin the wheel with barely a pause between, passing the flame like a ...


BitGo engineering manager loses $100k in Bitcoin scam | Cryptopolitan  Cryptopolitan

BitGo's engineering manager Sean Coonce, while talking to media revealed that he fell prey to a SIM swapping hack. As per reports, Sean had approximately a.


Speculative Ideas For Frontier Communications  Seeking Alpha

FTR has scary amount of debt and is hemorrhaging customers. The market is scared of imminent bankruptcy, which will wipe out common equity and damage ...


How will Alibaba’s New AI Writer Change Copywriting?  MarTech Advisor

Alibaba AI writer is making news about how artificial intelligence is being harnessed to write short product descriptions and sales copy for ready, easy and quick ...


3 things to expect from a career in copywriting  The Drum

Expect to be wrong. So very wrong. There are professions where you can reasonably expect your authority to go unchallenged. Pilots, for example, are rarely ...


Alibaba Says Its AI Copywriting Tool Passed the Turing Test  Adweek

Alimama, the digital marketing arm of ecommerce platform Alibaba, has released an artificial-intelligence-enabled Chinese language copywriting tool that it says ...


How to Select the Right Copywriting Gig on Fiverr for Marketing Copy  SitePoint

In this article, we are going to teach SitePoint readers how to select the right marketing copy gig on Fiverr. As a worldwide verified freelancing platform, Fiverr is a ...


The future of digital marketing: AI vs. human copywriters | Articles | Chief Technology Officer  Innovation Enterprise

With the priority shifting to AI-powered technologies which can provide the super-effective production of *content*, is the future of digital marketing AI?


Is Ripple bridging the gap between crypto sphere and conventional banking? | Cryptopolitan  Cryptopolitan

David Gokhshtein is an entrepreneur and an avid supporter of XRP. Commenting on Ripple's position in the market he recently stated that Rippe is at the rig.


Suraja Kishore appointed CEO of BBDO India  Exchange4Media

Kishore has 21 years of experience in developing creative strategies & building partnerships .


Email Copywriting 101: Five Steps to Better Converting Emails  Business 2 Community

“Email marketing is dead.” That's what a digital marketer told me while trying to sell me his messenger bot software. But email isn't going anywhere. Customers ...


6 Online Copywriting Strategies for Content Marketing Success  Small Business Trends

If you want your online marketing efforts to succeed, you should consider using these 6 copywriting strategies for *content* marketing.


The vague role of 'copywriter'  Mumbrella Asia

Digital may have blurred the lines of the copywriter's role, but Clare Barry explains how the trade is getting back to what it does best – getting people to buy ...


Lacoste Tells a Stunningly Powerful Story of Tumultuous Love In New Campaign  Adweek

Turning precious advertising seconds into a moment of solid storytelling is actually much more difficult than it sounds. The challenge doesn't just lie with the ...


Learn How to Write Copy That Sells  Entrepreneur

The old adage “the pen is mightier than the sword” is especially true when it comes to copywriting. Using the right words with the right tone when you're selling ...


The World’s Smallest McDonald’s Illustrates the Scale of a Declining Bee Population  Adweek

The issue of bee population decline may be a cute cause célèbre in some corners, but it is a severe problem that demands consistent attention. According to ...


Ruth Teninga Anderson, former head of CSO Women’s Association, dies at 100  Chicago Tribune

Ruth Teninga Anderson, who was active in a number of nonprofit groups, headed the Chicago Symphony Orchestra's Women's Association for three years in the ...


Copywriting vs. Content Writing: What Is the Difference and What Should You Be Doing for your Blog?  Business 2 Community

You've got a blog, but are you writing the right kind of posts? According to HubSpot, 53 percent of marketers say that blogging is their top *content* marketing ...


This 38-year-old quit his finance job — here's how he's making 6 figures freelancing on Fiverr  CNBC

"If I die tomorrow, I would not be happy if I just worked for 10 years in a gray cubicle," says David Feldman. That is not what I would want on my tombstone."


This Toothpaste Startup's Cheeky Activation Will Have You Gleefully Spitting In Public  Adweek

Emily Post would have zero tolerance on the matter, but in general, social etiquette suggests that there are some routine body-maintenance rituals you should ...


Funny Campaign in Singapore Pitches Mastercard with Quirky Songs  Branding in Asia Magazine

McCann Singapore has created a campaign for Mastercard pitching the fact that they are the first issuer in Singapore that enables contactless debit and credit ...


Finn Keenan Weaves Together Heartfelt Family Moments in New Bord Gáis Energy Campaign  AdWorld

One of Ireland's leading energy suppliers, Bord Gáis Energy, teams up with Publicis Dublin and production company, Motherland, to launch its latest campaign.


King and Melder launch Coffee Cocoa Gunpowder; a creative shop becomes Wix's in-house agency  AdAge.com

Chiquita King and Ant Melder launched a new full-*service* independent creative agency, Coffee Cocoa Gunpowder, with a mandate to donate 5 percent of profits ...


Copywriter and Radio presenter died - Prior to that, he got a terrible prognosis  Celeb's Net

A popular Radio presenter and writer died at the age of 51 years. Previously he had received a harrowing forecast. Leipzig - Andreas Hähle is dead. He was on.


7 Steps to Becoming a Professional Copywriter  Entrepreneur

I spend very little time writing copy myself these days because I'm too busy running an agency. I had to learn all that marketing and branding stuff because it was ...


Dos Equis Turned 'Total Eclipse of the Heart' Into a Stirring Ballad About Bar Food  Adweek

If it's been a minute since you've thought about the greatest song ever written, 1983's “Total Eclipse of the Heart,” then turn around, bright eyes, because Dos ...


Hackers Have Been Holding US City’s Computers To Ransom For Two Weeks  UNILAD

Baltimore's second 'ransomware' attack in just 15 months is still ongoing, with hackers having digitally seized approximately 10,000 government computers in ...


5 Copywriting Tips For Facebook Ads  Business 2 Community

A key component of any Facebook ad is the copy. Your image or video may capture your audiences' attention but it's usually your copy that convinces them to ...


12 Common Copywriting Mistakes You Could Be Making  Forbes Now

If you make these mistakes when writing your marketing copy, you could be turning off potential customers.


Start Using These Psychological Triggers In Your Copywriting  Business 2 Community

Psychology is a science founded in human motivation and behavior, and is essentially all about what makes people tick. As a marketer, if you can understand ...


The Promises and Pitfalls of Black Hat SEO Practices  PCMag.com

Most businesses today, especially e-commerce and *content* marketing operations, rely heavily on organic search traffic for overall success. Doing well here ...


The craft of empathy: what people with disabilities taught me about copywriting  The Drum

My experience writing for Tommy Adaptive, Tommy Hilfiger's line of clothing for people with disabilities, has been humbling, to say the least.


Copywriters: Lion's Roar wants to hear from you  Lion's Roar

Are we your next client? At Lion's Roar, we're passionate about sharing the best of Buddhist wisdom with the world. We produce two magazines, a series of ...


5 Things Don Draper Taught Me About Copywriting  Coast Digital

Here are 5 copywriting tips that digital *content* writers can learn from one of TV's most intriguing characters, Don Draper.


23 Email Copywriting Tips to Skyrocket Conversions  Business 2 Community

The truth is that you can spend hours trying to craft the perfect email copy, from the subject line to your signature, only to see your email click-through rates fall ...


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