Copywriting Information

Copywriting Information

Business Writing: When Not To Be Professional

It's time to write your next ad or brochure. Maybe some web content.

10 Things You Should Expect From Your IT Copywriter

Anyone who's ever tried marketing IT products or services knows that it's a specialist field. Your customers in the IT industry have very unique and specific requirements, and that means you do too.

Professional Writing: Six Great Reasons to Hire a Writer

Most people can write. Some can even write well.

Writing Effective Sales Copy

Whether you run a home-based business or Microsoft, one thing is always true: products do not sell themselves. So what makes customers buy? Words.

Some Important Tips On Proposals And Price

Here's a critically important copywriting technique I use when writing sales letters and proposals for our own direct marketing services and for our clients.It's all about "price".

Dissolving Buyer Scepticisim ... A Lesson In Copywriting

When making a purchasing decision, people have their "rip off radars" on high beam. They're wary and so they should be -- after all, they're about to spend money so they want to be sure they're not going to get ripped off, AND they want to be sure they're going to get the absolute best return on their advertising dollar.

Making Your Purpose Your Business Step #4 - Organizing & Developing Online Content

If you have done your homework then you are ready to organize and develop what will be your online content. Your content is very important as it will be used for promoting you, your work, and your website.

A Quick Free n Easy Content Writing Course

I do not pretend that a one-stop shop solution to content writing exists, but my experience has taught me, that working toward a 100% effective writing formula isn't a complete waste of time.At my firm (a content writing business), we find it particularly useful to go through a number of steps before we put pen to paper.

Is Your Web Copy Plain Talk?

It's true, we were all taught in school to express ourselves differently on paper, than the way we speak. To follow rules of grammar, and inject an artificial air of formality.

Real Estate Professionals Need You to Write for Them!

Ask yourself these questions:Are you an experienced writer?Do you want to stay at home to write?Do you want to work for yourself?Do you learn new things quickly?Are you interested in a broad number of subjects?Do you feel like you're being pigeonholed with your current writing and you want to branch out?Do you have a flair for marketing?If you answered "yes" to any of these questions - or even better - several, you may have found a new career!It's more important than ever for real estate professionals to market themselves legally considering the laws regarding email and telephone sales seem to change daily - depending on which court is hearing the case. Many experts speculate though that eventually some sort of anti-telemarketing law will be enforced and while it's much more difficult to regulate email, it's still being made more and more difficult to use this form of marketing and sales.

Its Time To Start That Swipe File

Just as great fiction is an art, so is great copywriting. Beneath the art, however, there's a foundation of basic knowledge and skills.

Hooks, Lines & Sinkers

Hands up if the title to this article made you think that you'd strayed into a fishing feature?Perhaps you didn't quite go that far, but hopefully you were puzzled or curious enough to wonder what on earth those three angling associated words have to do with writing. The answer of course is nothing at all if you are thinking of metal barbs, yards of tangled nylon and blobs of lead weights.

Impulse Writing for Better Ad Headings

Writing headlines for your ads is the most important part of your online presence.When posting your ad to classified sites, directories, message boards, newsgroups or mailing lists, the only part of your ad that is showing is the heading.

Can Anyone Succeed as a Freelance Copywriter?

This is a question that can be answered in a lot of different ways.But let's start with a perfectly simple and honest answer.

Buy My Book for $27 and Ill Give You Bonuses Worth a Gazillion Dollars!


More Articles from Copywriting Information:
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at

The Drum

Half vicar, half assassin: the documentarian's camera turns on copywriting icon Tony Brignull
The Drum
Tony Brignull, D&AD's most-awarded copywriter of all time, is the subject of a new film made by students at the School of Communication Arts (SCA), London. The camera may have made him feel old and fat, but it also lent him the gift of reflection – and ...

The Drum

Working at your desk could make your copywriting rubbish
The Drum
Copywriter Andrew Boulton on the dangers of only ever writing in the same place. Some jobs are fixed to a certain environment. Pilots can only actually pilot if they are in a cockpit. Otherwise they're little more than an overdressed airport ...

Business 2 Community

5 Website Copywriting Tips for Technology Companies
Business 2 Community
What is your simplest explanation for how your business solves their problems? This also means writing in an engaging and casual tone. You don't need to prove how smart you are. You need to connect in a meaningful manner. Your website is a great place ...

The National

Jordanian's copywriting firm is the last word
The National
So she set up her own copywriting company – Tarjama, to plug the gap. The company, which was initially based in Amman, Jordan, provided website and brochure material in English and Arabic for both local and regional clients. Some of her biggest ...

and more »

Search Engine Journal

10 PPC Copywriting Best Practices for Extra Effective Text Ads
Search Engine Journal
Our clients have the best data to make the right decisions, empowering them to advance in their business and ROI. Get started today with our free AdWords check consultation. ADVERTISEMENT. Running PPC ads can be extremely profitable – or it can be a ...

Coast Digital (blog)

The Big Secret to B2B Copywriting & Content Marketing
Coast Digital (blog)
If you've read any of my previous blogs about copywriting and content marketing then you'll have heard this before. Successful content is written with the reader in mind. We know we're writing for a person who sits within the kind of business we want ...

24 Business Copywriting Tips for the Busy Owner
Business 2 Community
These business copywriting tips can help keep you motivated, on the right track, and producing the type of content your audience will love. As a business owner, you're constantly faced with prioritizing your time. You may want to get around to ...

Business 2 Community

5 Online Copywriting Projects that Will Boost Your Bottom Line
Business 2 Community
How do you know which copywriting projects are right for your business? There's a lot of noise out there about the benefits of various digital and content marketing strategies. While most are helpful under the right circumstances, the timing of your ...

Senior Copywriter
Built In Chicago
We're recruiting for a talented Senior Copywriter to join our world-class team, who'll create powerfully imaginative audio scripts for clients in every industry sector. Using your extensive knowledge of copywriting within the North American market, you ...

and more »


How Cornwall is preparing for life outside of the EU
She moved from London to Cornwall 10 years ago, when she launched her own copywriting agency Radix Communications. She now employs more than a dozen workers and writes for large global firms including Amazon and Oracle. "The EU funding was really ...

and more »

Google News

home | site map
© 2006