Copywriting Information

Copywriting Information

Want to Make More Money as a Freelance Writer? Here are 10 Reasons To Consider Copywriting


Looking to chuck that full-time job for a life of full-time writing? Or maybe you've already dumped the day job but aren't quite as busy as you'd like to be. Why not take a closer look at copywriting?Copywriting, also known as business or promotional writing, can do more than put a few extra bucks in your wallet - it can also help you develop as a writer.

Top 7 Things To Do Before You Hire A Copywriter


Now that you've decided to hire a copywriter, how do you go about finding one? Here are seven things to look for to make sure the match is a good one.#1 - Define your expectations.

Memorable Sales Copy -- How to Write it


Want to know the secret of creating MEMORABLE promotional copy? Sales copy that actually stays with your customers long after they've finished reading it?Then master the art of using words to create pictures in your customers' heads.If you can describe your products or services in such a way that it forms images in your customers' heads, well, then you've just created something that will last long after the marketing is over.

No-Holds-Barred Conversation with Dan Lok - Part 1


Question: If you were starting out and had no references or a substantial resume, how would you go about finding paying customers for your services?To answer your question, I'll assume you're a junior copywriter or marketing consultant.When I first started out and didn't know a soul, I'd open the yellow pages and cold-call the business owners.

Freelance Writers: Double Your Income


Freelance writers are a strange group of people when it comes to running their own businesses.They are outspoken and enthusiastic while selling their clients' products and services, but are hopelessly shy and reticent about blowing their own horns.

Three Tips For Magnetizing Your Copy


The difference between good copy and great copy is the number of actions it generates. The more actions the copy drives, the greater the copy is.

Are Long Copy Salesletters Scams?


A passionate debate is currently raging in the Copywriters Forum about long versus short copy. (If you haven't joined, do so.

Prevent Procrastination With Positive Pressure


My wife and I recently bought a house.It's currently being built and moving day is slated for December.

Its Not What You Say But How You Say It


Copy is all about words. Or is it?Copy is about using words to describe the benefits of your offer.

The Biggest Mistake Copywriters Make


Most of the sales pieces people ask me to rewrite seem to offer great products and services. In fact, some of their offers are so good, prospects would be crazy to turn them down.

How to Write Carrot-Wielding Copy!


A significant reason behind websites that fail is the lack of an effective direct response sales message. Such a message is comprised of three elements (it must be):Captivating (it captures the reader's attention) Riveting (it pulls her into reading further) Engaging (it calls her to act)How can you incorporate those three vital elements? If I were to answer that question adequately it would likely take me an entire book the size of an encyclopedia! But for now, let me give you a succinct explanation.

Headlines That Pull, Persuade and Propel!


When writing direct response copy, there are a few things that can maximize the responsiveness of your message. The first and most important element that can turn any website, salesletter or ad into an action-generating mechanism is the headline.

Want a Sticky Site That Sells? Forget Content!


An interesting debate is currently raging among copywriters, web designers and content developers about the differences, if any, between writing copy for the web versus writing content.According to prolific copywriter Nick Usborne of ClickZ.

Boost Your Conversion Rate In Three Steps


When I critique, edit or rewrite sales copy, I discover that many clients commit common errors. Granted, not all of them are writers.

Be Contagious... Spread The Word!


"Melissa" invaded our computers in late 1999, then "I Love You" in 2000. A year later, the "homepage.

More Articles from Copywriting Information:
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19



MORE RESOURCES:
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news


Startland News

Greta Perel: Forget formality (plus four other copywriting secrets for startups)
Startland News
Entrepreneurs have to wear all sorts of hats — but what if one of those “hats” doesn't fit so well? Can you just throw it into the dark depths of your closet? Definitely not that “writing hat.” Writing your own website copy, tweets, sales funnels, and ...



Program Listings Editor (Copywriting)
Folio Magazine
PBS is seeking a Program Listings Editor. This individual is responsible for creating and disseminating the PBS Monthly Program Listings compilation, while ensuring that program descriptions meet the highest level of editorial standards. The position ...

and more »


Business 2 Community

Is Style the Missing Ingredient in Your Online Copywriting?
Business 2 Community
Online content creation is often spoken of in a purely functional capacity: You need to generate some words that will, in turn, give the search engines something to chew on, all while conveying your branding message in a clear and effective way. But ...



Email marketers need to tap power of copywriting
Warc
Perhaps the most worrying finding for marketers was that 60% of those asked don't think any brands do email well. Brands need to focus on crafting each email carefully, without resorting to gimmicks, according to Rachel Aldighieri, MD at the DMA. “We ...



The Drum

Why copywriters are their own worst enemies
The Drum
The people who really don't respect copywriters are not clients at all. They're copywriters themselves. Copywriters who drop their prices as a “goodwill” gesture to complete strangers. Copywriters who take gigs paying less than a dog walker earns ...



The Daily Star

WHAT THE HECK IS A COPYWRITER?
The Daily Star
Every now and then, advertising agencies will ask to hire copywriters. You may have even met one and wondered if that person is another unemployed individual with a vague job title like the CEO of a Facebook called 'What I Ate Today'. A five year old's ...



Burbank Email Marketing Cold Sales Campaigns Copywriting Services Launched
MilTech
Using the information gathered during this initial stage, Astute Social Media offers professional e-mail copywriting services, providing clients with customizable e-mail sequences that can be used for cold sales campaigns. The Burbank digital marketing ...

and more »


Dream of winning comes true for Infinite Energy employee
Gainesville Sun
I have grandchildren who may need assistance. I'm still trying to process it all.” Infinite Energy is based in Gainesville and serves natural gas customers in Florida, Georgia, New York and New Jersey and electricity customers in Texas. Its annual ...



Mid Level Copywriter
Bizcommunity.com
The copywriter will develop, conceptualise high-quality, TTL intelligent copy and innovative creative solutions that communicate the brand effectively. Job description. Conceptualise copy and creative concepts – big picture thinking. Understand the ...



The Drum

A lesson in less – why a copywriter should never do too much
The Drum
It is no exaggeration to say that a copywriter, approaching virtually any brief, could probably find dozens – maybe even hundreds – of ways to write a solution. However it is poor copywriting, and indeed questionable logic, to mistake the quantity of ...


Google News

home | site map
© 2006