Copywriting Information

Copywriting Information

Want to Make More Money as a Freelance Writer? Here are 10 Reasons To Consider Copywriting


Looking to chuck that full-time job for a life of full-time writing? Or maybe you've already dumped the day job but aren't quite as busy as you'd like to be. Why not take a closer look at copywriting?Copywriting, also known as business or promotional writing, can do more than put a few extra bucks in your wallet - it can also help you develop as a writer.

Top 7 Things To Do Before You Hire A Copywriter


Now that you've decided to hire a copywriter, how do you go about finding one? Here are seven things to look for to make sure the match is a good one.#1 - Define your expectations.

Memorable Sales Copy -- How to Write it


Want to know the secret of creating MEMORABLE promotional copy? Sales copy that actually stays with your customers long after they've finished reading it?Then master the art of using words to create pictures in your customers' heads.If you can describe your products or services in such a way that it forms images in your customers' heads, well, then you've just created something that will last long after the marketing is over.

No-Holds-Barred Conversation with Dan Lok - Part 1


Question: If you were starting out and had no references or a substantial resume, how would you go about finding paying customers for your services?To answer your question, I'll assume you're a junior copywriter or marketing consultant.When I first started out and didn't know a soul, I'd open the yellow pages and cold-call the business owners.

Freelance Writers: Double Your Income


Freelance writers are a strange group of people when it comes to running their own businesses.They are outspoken and enthusiastic while selling their clients' products and services, but are hopelessly shy and reticent about blowing their own horns.

Three Tips For Magnetizing Your Copy


The difference between good copy and great copy is the number of actions it generates. The more actions the copy drives, the greater the copy is.

Are Long Copy Salesletters Scams?


A passionate debate is currently raging in the Copywriters Forum about long versus short copy. (If you haven't joined, do so.

Prevent Procrastination With Positive Pressure


My wife and I recently bought a house.It's currently being built and moving day is slated for December.

Its Not What You Say But How You Say It


Copy is all about words. Or is it?Copy is about using words to describe the benefits of your offer.

The Biggest Mistake Copywriters Make


Most of the sales pieces people ask me to rewrite seem to offer great products and services. In fact, some of their offers are so good, prospects would be crazy to turn them down.

How to Write Carrot-Wielding Copy!


A significant reason behind websites that fail is the lack of an effective direct response sales message. Such a message is comprised of three elements (it must be):Captivating (it captures the reader's attention) Riveting (it pulls her into reading further) Engaging (it calls her to act)How can you incorporate those three vital elements? If I were to answer that question adequately it would likely take me an entire book the size of an encyclopedia! But for now, let me give you a succinct explanation.

Headlines That Pull, Persuade and Propel!


When writing direct response copy, there are a few things that can maximize the responsiveness of your message. The first and most important element that can turn any website, salesletter or ad into an action-generating mechanism is the headline.

Want a Sticky Site That Sells? Forget Content!


An interesting debate is currently raging among copywriters, web designers and content developers about the differences, if any, between writing copy for the web versus writing content.According to prolific copywriter Nick Usborne of ClickZ.

Boost Your Conversion Rate In Three Steps


When I critique, edit or rewrite sales copy, I discover that many clients commit common errors. Granted, not all of them are writers.

Be Contagious... Spread The Word!


"Melissa" invaded our computers in late 1999, then "I Love You" in 2000. A year later, the "homepage.

More Articles from Copywriting Information:
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19



MORE RESOURCES:

Adweek

Why This Aspiring Copywriter Titled Her Cover Letter 'Your Agency Hates Black Women'
Adweek
The ad industry is abuzz over a cover letter posted on Facebook this week that opens with a line sure to make any talent scout do a double take: “Your Agency Hates Black Women.” Aspiring junior copywriter and recent Fashion Institute of Technology ...



Browser Media (blog)

7 tips to improve copywriting skills
Browser Media (blog)
Rounding up with a nice call to action (CTA) is integral to the success of your copywriting, but that's not a cue to start slamming a big 'buy now' button at the end of everything you publish, so take a look at our ultimate CTA guide if you'd like some ...



4 Easy Ways to Improve your Copywriting
Customer Think
We've all been there – you've spent hours on a blog post, but hardly anyone has read it. The practice of copywriting is necessary if you want to sell your products, services or ideas online. That doesn't always make it fun. So, what are the secrets ...



The London Economic

SEO-copywriting as a future of online marketing: tips for beginners
The London Economic
That is why, the most appropriate and winning type of marketing for the age ofinformational technologiesis SEO-copywriting. To take advantage of the benefits offered in the Internet, an individual who wants to try his hand at online marketing should ...

and more »


Customer Think

Email Copywriting: Drive Action at Every Opportunity
Customer Think
Sales experts preach the value of “asking for the sale.” Don't assume that your customer will buy when the time is right. Make the time now. The same rule applies to demand generation creative and to email copywriting in particular. Effective email ...



Entrepreneur

7 Steps to Becoming a Professional Copywriter
Entrepreneur
That's why I'm going to take a break from what I normally write about (small business tips) and answer a question I know a lot of readers have: How do you become a professional copywriter? How do you become any kind of professional writer, for that matter?



Marketing magazine Australia (registration)

Have marketers lost sight of the million-dollars-a-word value of copywriters?
Marketing magazine Australia (registration)
Putting copywriters at the centre of problem-solving teams is key to generating ROI in a complex, multi channel environment, says Alex France. aelx france It's been 25 years since I got my first job as a copywriter. Even then, the name seemed ...



Mid-Level Copywriter
Bizcommunity.com
Copywriting for all forms of advertising i.e. radio, TV, audio-visual ads, etc. Direction of recording or scripts for radio, TV, AVs, etc. To source and propose voice-over artists for recording purposes. Proof reading and approval of lasers, dyelines ...



Press Release Rocket (press release)

Direct Response Copywriter Jamie Cassata Teaches Companies How to Use Science-Based Copywriting Strategies to ...
Press Release Rocket (press release)
Rochester, NY – Published author, copywriter, and marketing enthusiast Jamie Cassata is on a mission. He wants to change how the marketing world views direct response copywriting. Cassata believes that a more scientific approach to copy is needed in ...

and more »


Junior Digital Copywriter: Growing Agency (48 views)
MarkLives.com
Fabulous opportunity for a Junior Digital Copywriter at an expanding ad agency's Knysna office. We're looking for someone who understands Digital Copywriting in all its many forms. Someone who is an ace at engaging and relevant content creation, ...

and more »

Google News

home | site map
© 2006