Copywriting Information

Copywriting Information

Copywriter Trick Unveiled: How to Write Better Copy Faster


"Talent alone cannot make a writer. There must be a man behind the book.

More Insider Secrets to Great Copywriting - Judging Your Target Market


This week we're going to reinforce the training that Recruits of my Red Hot Copywriting Bootcamp are drilled on. In case you didn't read my last article we covered what you MUST do before you write a single word of copy.

Common Mistakes That Can Kill Your Web Copy


Sometimes learning what not to do is as important as learning what to do. Copywriting is no exception.

Ghostwriting: Your Questions Answered


Many people feel they have a story to tell or an experience to share. But time is precious and not everyone can make the words sing on the page.

How to Develop a Killer News Hook


When you are going to write a press release probably the most important thing you can do is create a killer news hook. A press release without a news hook is just blatant advertising, plain and simple.

What Is Persuasive Copywriting And How Can It Help Your Business?


Persuasive copywriting is what draws the attention of prospective customers. They see your product and are drawn it.

Cause and Effect


"Shallow men believe in luck. Strong men believe in cause and effect.

Crank Out More Articles More Often With An Article Swipe File


If you write copy you need a swipe file. A good swipe file can save you lot's of work and enable you to crank out more articles more oftenEvery good copywriter has a swipe file.

Five Steps To Online Copywriting Success


One of the most important priorities of evey online business should be their copywriting. Online copywriting skills are a "must have" for anyone who is thinking about real success with their online business.

7 Powerful Sales Copy Writing Techniques!


Your sales letter is the most important component in your web site or marketing campaign. It will introduces your products or services to your visitors and how people react (buy, bookmark, leave) is 80% entirely depends on your sales letter.

7 Essential Tips for Reviewing and Approving Copy


Nothing can turn strong copy into a 97-pound weakling faster than a flawed review process. The result is severely handicapped marketing efforts and, alas, fewer sales.

A Copywriting Lesson from Dr. Seuss


Looking for inspiration for your next marketing communication? Try the children's bookshelf.Dr.

The One Word Every Prospect Craves


It's arguably the most important word in the copywriter's arsenal. It ranks right at the top with words like "free," "new" and "savings.

Sales Headline Copywriting - Two Quick Steps to Success


Get a Good Start for Sales SuccessThe headline to a sales letter is like the doorway to a store. The purpose of both is to draw people in.

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Startland News

Greta Perel: Forget formality (plus four other copywriting secrets for startups)
Startland News
Entrepreneurs have to wear all sorts of hats — but what if one of those “hats” doesn't fit so well? Can you just throw it into the dark depths of your closet? Definitely not that “writing hat.” Writing your own website copy, tweets, sales funnels, and ...



Program Listings Editor (Copywriting)
Folio Magazine
PBS is seeking a Program Listings Editor. This individual is responsible for creating and disseminating the PBS Monthly Program Listings compilation, while ensuring that program descriptions meet the highest level of editorial standards. The position ...

and more »


Business 2 Community

Is Style the Missing Ingredient in Your Online Copywriting?
Business 2 Community
Online content creation is often spoken of in a purely functional capacity: You need to generate some words that will, in turn, give the search engines something to chew on, all while conveying your branding message in a clear and effective way. But ...



Email marketers need to tap power of copywriting
Warc
Perhaps the most worrying finding for marketers was that 60% of those asked don't think any brands do email well. Brands need to focus on crafting each email carefully, without resorting to gimmicks, according to Rachel Aldighieri, MD at the DMA. “We ...



The Drum

Why copywriters are their own worst enemies
The Drum
The people who really don't respect copywriters are not clients at all. They're copywriters themselves. Copywriters who drop their prices as a “goodwill” gesture to complete strangers. Copywriters who take gigs paying less than a dog walker earns ...



The Daily Star

WHAT THE HECK IS A COPYWRITER?
The Daily Star
Every now and then, advertising agencies will ask to hire copywriters. You may have even met one and wondered if that person is another unemployed individual with a vague job title like the CEO of a Facebook called 'What I Ate Today'. A five year old's ...



Burbank Email Marketing Cold Sales Campaigns Copywriting Services Launched
MilTech
Using the information gathered during this initial stage, Astute Social Media offers professional e-mail copywriting services, providing clients with customizable e-mail sequences that can be used for cold sales campaigns. The Burbank digital marketing ...

and more »


Dream of winning comes true for Infinite Energy employee
Gainesville Sun
I have grandchildren who may need assistance. I'm still trying to process it all.” Infinite Energy is based in Gainesville and serves natural gas customers in Florida, Georgia, New York and New Jersey and electricity customers in Texas. Its annual ...



Mid Level Copywriter
Bizcommunity.com
The copywriter will develop, conceptualise high-quality, TTL intelligent copy and innovative creative solutions that communicate the brand effectively. Job description. Conceptualise copy and creative concepts – big picture thinking. Understand the ...



The Drum

A lesson in less – why a copywriter should never do too much
The Drum
It is no exaggeration to say that a copywriter, approaching virtually any brief, could probably find dozens – maybe even hundreds – of ways to write a solution. However it is poor copywriting, and indeed questionable logic, to mistake the quantity of ...


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